Reflecting on 2023
As we look back on 2023, Peter Moore, CEO and founder of software specialist, Lolly, reflects on the incredible changes that have taken place. In just 12 months, the adoption of AI has exploded in the hospitality sector, with ChatGPT going from being unknown to being everywhere. The news is full of stories about AI’s potential to transform the way we work[1]. The world has been captivated by this new phenomenon, and the excitement and trepidation are palpable.
Moore offers his predictions for technology in 2024…
AI will continue to dominate the headlines
The use of AI will be massive in the year ahead across every sector, whether it’s obvious or subtle.
In the hospitality industry, forward-thinking providers will embrace AI and machine learning to enhance personalization and improve the customer experience. From facial recognition to streamlined payment methods, AI will revolutionize the way businesses operate. AI will also play a crucial role in addressing staffing challenges, making existing staff more efficient and effectively managing data for improved business operations.
Rise in robotics – edging closer to the ‘restaurant of the future’
As service-based robots become more functional and affordable, we can expect to see them in restaurant environments before the end of 2024. Their capabilities will continue to improve, and they will help hospitality providers manage skills gaps and labor shortages.
While walking and fully-interacting robots are still a few years away, the restaurant of the future will soon be a reality, with robots running the front of house.
The Metaverse – how far is this from being reality?
In 2024, we will witness a rise in Augmented Reality and Virtual Reality usage in the hospitality industry. Holographic menus will become more common, and AR will begin to make waves in shopping malls. The future is here, and it’s time for us to embrace it.
Managing the ongoing cyber security threat
Cybercrime continues to be a major concern for the hospitality sector[3]. In response, we can expect to see a significant focus on cyber security in 2024,